Sunday, October 5, 2014

Grand Theft Art Direction

This Article was about the former art director or Rockstar Games, and his tips for starting as well as experienced artists. Ian Bowden had been the art director of Rockstar for almost 10 years, and people would often ask him to see his office and work. In addition to working at Rockstar, Bowden has worked in the game industry for 20 years. His tips for artists where listed as follows.

Watch the Trends but be original.
What he means by this is that, most of the game development industry is trying to get a similar look and feel. But this creates the problem of copying which should be avoided to create something original.

Don't skimp on visual quality for mobile games.
This means that even though mobile games are on a smaller scale than big budget triple A games, they should be of the same art quality as them. The visuals can be simple, but they must feel nice and have good color coordination.

Carry a sketchbook.
Be prepared to be inspired and draw or jot down anything that pops into your head. Some things in 2D like light, shadow, form and volume transfer to 3D art. So it is important to always be ready.

Experiment with new ideas
Don't always stick to the same way of thinking. If you always stick to one idea, your art will never be that different and it's a great way to expand your horizons.

Always be humble.
There will always be someone better than you in any form of anything. Be prepared for your mistakes and other peoples successes. Take inspiration from anything you can.

I really enjoyed this article as a huge fan of Rockstar Games, and I think that Ian Bowden gave great advice on improving your art and career as an artist.

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